With beautiful colours, a design language that is all about renewal, and floral inserts, the exhibition Eternal fashion – an exhibition about our times that will be taking place this year at Sofiero in southern Sweden, is set to awaken ideas about fashion and its relationship to the concept of sustainability. Through a unique collection of tailor-made creations by renowned designers and fabrics made from recycled materials, the exhibition acts as interpreter for the current zeitgeist, which has seen the fashion industry increasingly focus on extending the life of our clothes, almost making them reborn.
As we speak, the fashion industry is facing its biggest challenge ever, and this is something that the exhibition seeks to address – how can sustainability be linked to time? Can fashion last forever? How can it be reconciled with a fashion world that continually demands renewal? How has the view of fashion changed over time, and what has time done to fashion? What can we learn from traditional couture, where time is at its creative core?
The exhibition Fashion Forever – an exhibition about our times is being held on the exhibition floor at Sofiero Castle, with the rooms being divided into five different themes: New Fashion for Old, Innovation, Time for Creation, In Season, and Own Time, each of which are presented through the creations of both Swedish and Danish fashion designers.
Fashion houses and designers taking part include: Cecilie Bahnsen, Rave Review, Linda Nurk, Remake Stockholms Stadsmission, Stine Goya, Jennifer Blom, Ellen Hodakova Larsson, and Henrik Vibskov. The exhibition will also be showing clothes belonging to Crown Princess Mary of Denmark. Fashion design students from the Swedish School of Textiles in Borås will be exhibiting their work on the theme of sustainability and redesign.